BMW and Toyota Releasing Twin Exotic Cars

Successful automakers BMW and Toyota are collaborating on a set of twin exotic cars, which will be confusingly related yet separate. One lovechild will be BMW and one Toyota, but they will share aspects of both brands including design and technology.  BMW and Toyota opt to pair their resources for a set of exotic sports […]

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The 2015 BMW i8 Convertible?

BMW first began taunting us with the stunningly futuristic i8 at the 2009 Frankfurt Motor Show. Now that production is slated to begin for the plug-in hybrid i8 sometime next year, they have begun to steer excitement toward a potential roadster version. Glorious. Will there be a BMW i8 convertible?  This is not the first […]

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Plug Into the BMW Concept X5 eDrive

BMW continues to enhance its i line, with the recent unveil of the BMW Concept X5 eDrive at the 2013 Frankfurt Auto Show. The next generation of the X5 is still gorgeous and performance oriented, but has a newfound love for its environment. That is to say, it is a plug-in hybrid. The BMW Concept […]

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BMW i8 Plugs Into Supercar Status

The BMW i8 has only been revealed in concept form so far, but the brand is being proactive in the type of reception it wants for the hybrid. Surprisingly, BMW will not be lining the hybrid up next to the likes of Tesla, but rather, challenging gas-guzzling supercars like Ferrari or Porsche. The idea is […]

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The 2014 BMW i3 Electric Car Deliveries Begin

BMW is poised to release its first-ever electric luxury car on July 29th, 2013. The long-awaited 2014 BMW i3 electric car will join its thirstier siblings and offer up something new for clients while opening up full throttle with a new niche for the BMW brand. While European deliveries for the i3 began in November, […]

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BMW Displaying Mixed Emotions on iOS in the Car

When Apple’s iPod emerged a decade ago, luxury carmaker BMW was among the first to integrate it into its cars. The tech-savvy and forward thinking carmaker is taking things a bit slower when it comes to Apple’s “iOS in the Car” offerings. Rumors are flying that BMW is done with the forbidden fruit, but the […]

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BMW Destroys Guinness World Drift Record!

BMW has stolen the Guinness World Drift Record with an unbelievable 51-mile drifting session at the BMW Performance Center near Greenville, South Carolina. Check out the highlight videos below: Watch the BMW lap the wet track Apparently it is not against Guinness regulations to position sprinklers onto the track for this event. For some reason, […]

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BMW i3 EV Shows More of its Electrified Body

BMW has been taking off more and more camouflage, revealing previously unseen parts of the elusive new plug-in i3 EV. This marks the next level version of the hybrid formerly known as the ‘Mega City Vehicle’ (MCV). The BMW i3 EV is a hatchback and should be emerging from obscurity to full production form quite […]

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BMW Loaner Program Poised to Reduce Range Anxiety

BMW is taking a proactive approach to reducing range anxiety for buyers of its i models with a new loaner program. The BMW loaner program will provide all buyers of its i3 electric car with a free gasoline loaner car for those longer trips. While the company is confident that the i3 will give drivers […]

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BMW Ultimate Drive App: Facebook for Cars?

BMW is driven to please customers and improve the experience of getting around with their new ‘Ultimate Drive’ application. The BMW Ultimate Drive app proclaims to help drivers “Discover the best roads to drive”, which sounds appealing. This would also be ideal to download when renting a BMW from your friends at Imagine Lifestyles, as […]

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