Lamborghini has rocked an SUV in the past–think way back to the LM001 and LM002. For the past two years teasers of the potential Lamborghini Urus SUV have been out, leaving all to grapple at a comeback and also to wonder what powertrain it would pack upon release. Those questions remain unanswered, but with increasing speculation of a hybrid Lamborghini SUV on the horizon.
The theory of the Lamborghini Urus SUV hitting production as a hybrid certainly makes sense with the plethora of battery and electric powered supercars already on the scene. Taking in the big picture, luxury SUVs have made a healthy comeback and hybrids are now increasing in popularity. It then makes perfect sense that a hybrid SUV would not be a terribly risky move on the part of the Raging Bull, so what exactly is the holdup? Tentative 2017 production for the Urus has been released, but things like that often change.
While opinions on what is holding up the Urus release vary, the main things that keep popping up are the brand’s uncertainty about making a departure from their signature supercars to return to an SUV offering. The LM002 was far from a luxury SUV, after all, with its military stance and components. This is where the Urus would differ dramatically from its predecessor: it is a modern and stylish luxury ride with all the bells, whistles and styling of the supercar siblings. While it will never be as aggressively awe-inspiring as the Lamborghini Veneno or any of the racing lineup, the Urus would likely find the market quite open to a new option—especially an eco-gentle hybrid. When people purchase a supercar like a Lamborghini or Ferrari, they rarely intend to operate it as a daily driver, making a hybrid Urus a welcome member to any fleet.
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