The pandemic made it slightly more difficult to shop for a new apartment or home. But, virtual reality entered the real estate sphere to bridge this gap.
Now, renters and potential property managers can virtually tour any facility in real time – with more detail than ever before. Read on to learn how to effectively and simply conduct a VR rental property walkthrough session.
1. Pre-Recorded Video Walkthroughs
Open houses traditionally required a lot of work, prior to the VR takeover. Scheduling, running, and maintaining an in-person walkthrough takes time and often more energy than the output suggests. Imagine spending countless hours to throw or attend open houses to still end up empty handed.
Using pre-recorded video walkthroughs in a VR-enabled environment, attendees or managers are able to control the experience on their own time. Interested applicants can browse through active listings with ease, and property managers can review applications and queries when their schedule allows.
On-demand VR videos and interactive media is revolutionizing the way online users interact within the rental industry. Applicants can view countless walkthroughs to make the most informed purchase, and managers are able to reach a larger applicant pool.
All around, transitioning away from live, in-person walk throughs can save both parties money in a few key ways. More than anything, this can eliminate the need to squeeze in an appointment before work or after carpool pickup.
2. Unit-Specific Media
One of the side effects of hyper digitization is the expectation of receiving fast, accurate information at all times. For obvious reasons, the same trait translates to the residential and commercial real estate spheres.
Using virtual reality to conduct walkthroughs, property managers can use digital rendering and virtual staging to create a presentation for each individual unit available.
Not only can this improve engagement for online listings, but applicants are more likely to settle on an accurate online representation of what they’re shopping for.
3. 360-Degree Photo and Video
From advertising to social media, consumers are looking for interactive experiences in every corner of the internet. For sellers and renters who are trying to make the most of their online property search, 360-degree photos and videos are helping everyone to simplify the process.
Using a virtual showroom app or touring program can save renters, property managers, and applicants a considerable amount of time and stress throughout the process.
Standard videos and two-dimensional photos only show one angle of a single room or facet on the property at a time. The application of 360-degree imaging gives online users a much more realistic experience from any device or location.
4. Virtual Staging and Furnished Units
One of the most daunting aspects of staging a home or setting up an open house is incurring the cost. This is also true for rental applicants, who can expect to add a hefty percentage for the privilege of a furnished and styled unit.
What if you could have an unlimited number of pieces at your disposal without any extra cost? Virtual staging is helping everyone in the rental transaction to truly envision themselves in the unit they’re looking at.
It’s no secret that a furnished property will gain more traction than an empty home. Listing your property with images and videos that feature eye-catching interior design will help boost interest among prospective renters tenfold.
Whether you’re trying to enter the investment sphere, start a professional real estate career, or simply look for a new apartment – virtual reality has the potential to significantly streamline the entire process.
As we continue to navigate through our day-to-day lives using digital tools, VR is providing users with a realistic and accessible tool to save time and money.
If you’re looking to use VR for your next open house, use these tips to go through the process with ease.