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An Electric Luxury Moment: Rumored Electric Rolls-Royce Phantom

Rolls-Royce CEO Tom Purves is down to make an electric Phantom. For the internal combustion engine (ICE) people dependent upon gasoline, an electric car is an alternative fuel car that utilizes an electric motor. An electric motor is usually run on a rechargeable battery pack. Electric is just one of the waives of the future and it is environmentally friendly which we always applaud.

The thing is that the first round of electric cars, although the effort was applaudable most were downright ugly. It’s almost hard to look at a hybrid Prius. Recently many higher end car companies have been pushing to get hybrid and electric vehicles to market, there’s the new Cadillac Escalade and now the BMW Mini E. This brings us to BMW’s subsidiary company Rolls-Royce, CEO Tom Purves, and the Phantom.

In an interview with Car Magazine, Purves said that an electric Rolls-Royce would fit perfectly with the Rolls brand, and expects the car to appeal to city dwellers who are Phantom customers. "Many of our customers do small mileages exclusively in the city," said Purves, who is now the driving force behind BMW-owned Rolls-Royce since July. "For these customers, an electric Rolls-Royce would be ideal."

Purves just drove the new electric Mini, which will premiere next month at the Los Angeles auto show. The CEO said," It is superb: quiet, fast and fantastically fun." The Mini E uses lithium ion batteries and has distance range of about 150 miles. The Mini E’s top speed is 95 miles per hour and it does 0-60 miles per hour in 8.5 seconds. Purves believes that by using the experience from the electric mini project, the electric urban version of the Phantom is a very reachable goal.

Tom Purves also believes that an electric Phantom would be the perfect addition to the Rolls-Royce marque. A properly engineered electric motor is quieter, less cumbersome and would keep in line with the unmatched refinement that we all know as Rolls-Royce. Plus, an electric engine delivers maximum torque instantly.   

Cities with hugh CO2 levels better stay up to date on hybrid and electric projects especially. There may come a time in the not too far off future when legislation is passed to limit Carbon Dioxide pollution and your cars might be first to go. A battery-powered Rolls-Royce would come into good use then. Obviously, the petrol V12 Phantom would still be made available. Honestly, though, who doesn’t want to splurge on a Rolls-Royce Phantom and then be able to keep feeling good about it, the more you are chauffeured around town.