Mahindra brand of India has been busy creating concepts for their own burgeoning market, including the KUV100 SUV, their entry into the hatchback crossover arena. The company has been slinging images of the newbie around Mumbai and intends to take on competitors like the Ford Figo, Hyundai Grand i10 and Maruti Suzuki WagonR.
Images courtesy of MahindraKUV.com gallery
The Mahindra KUV100 SUV will be offered in both diesel and standard petrol, with no mention of an electric or hybrid offering just yet. The brand launched the TUV300 earlier in the year, which looks very much like an Indian version of the Jeep Grand Cherokee. Because the swanky new KUV100 is still a concept, it simply looks cooler than its predecessor, but it may appear quite similar in production form—a perhaps smaller version of it. That said, it is important for potential buyers to be realistic about what a concept vehicle is actually going to look like when it hits the market. Automakers spend countless hours and dollars drumming up love for their new offerings– but by the time the actual product emerges, too many hands have had their way and it is often a disappointment in comparison to its promise.