Toyota Motor Corp. is a tough brand, and has had many punches to roll with in recent months. The strong and fighting spirit of this classic luxury car brand is in full effect, as it is purchasing $50 million in common shares in the electric-car venture started by Tesla.
This does not come as a shock until you consider that Toyota is also simultaneously recalling approximately 8 million cars in multiple countries, due to acceleration defects, repairable via the car’s computer system.
The company is taking the high road, initiating the recall with a positive outlook, viewing it as a “good lesson”, rather than making excuses. Toyota is poised to emerge stronger and savvier after the sequence of recalls.
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